All about C.A.S.L.

(Canadian Anti-Spam Legistlation)
Updated Jan. 2019

WHAT IS C.A.S.L.?

C.A.S.L. is a new anti-spam law that will apply to all electronic messages organizations sent in connection with a "commercial activity." Its key feature requires Canadian and global organizations that send commercial electronic messages within, from or to Canada to receive consent from recipients before sending ... ...Canada's Anti-Spam Law (C.A.S.L.) FAQ - Deloitte

HOW IT AFFECTS OUR BUSINESS

C.A.S.L. targets any electronic communication that could be considered to "encourage participation in a commercial activity." Any email, text message, instant message (IM) and messages sent through social networks that have a commercial aspect will be considered to be a Commercial Electronic Message (CEM), and will require express or implied consent. More from CFIB-FCEI

SOME OF THE RECOURSE LINKS ABBY FOUND

Links found July 1st. 2014 & UPDATED Aug 24th 2018 :
• Canada's Anti-Spam Legislation (C.A.S.L.)
• Canadian Radio-television and Telecommunications Commission
• Anti-spam law won't put a stop to all unwanted emails, says legal expert
• Does your business send emails? New rules in effect July 1st!
• Canada's Anti-Spam Law (C.A.S.L.) FAQ
• C.R.&T.C. FAQ
• CASL compliance: More than spam. Understanding Canada’s anti-spam law
• Canada's Anti-Spam Legislation FAQ
• Do your e-mails comply with the anti-spam law? Use this checklist
• Enforcing The Canada Anti-Spam Legislation (CASL) Against U.S. Companies
• How Canada’s horrible anti-spam law is about to get a lot worse for companies

SOME OF THE VIDEO LINKS

Links found July 1st. 2014 :
• Opt-In Canada
• How to Prepare for the Canadian Anti-Spam Law (CASL)

SOME OF THE PDF LINKS

PDF's found July 1st. 2014 :
• CANADA'S ANTI-SPAM LEGISLATION AND REGULATIONS
• GETTING READY FOR CANADA'S ANTI-SPAM LEGISLATION - ISSUES FOR CHARITIES
• What you need to know about Canada's new Anti-Spam Legislation

Summary

In short, C.A.S.L. is two laws that are enforced by two or more different agencies. There will be a lot of issues to work out in the courts. However, I will be doing my best to understand and comply with the C.A.S.L. as best I can! I look forward to having my "Implied" contacts for personal or business to all who become "Express Consent or Opt In Contacts"
The Deadline is July 1st, 2017 for any Implied consent can be turned into express consent through request. Once express consent is given, it never expires unless the person who gives it unsubscribes.

Update 2019

As result of creating my video. I realized this needed to be updated.

Here are some of the changes and now requirements for C.A.S.L.

• You must state who you are.
• How you can be contacted
• Where you are, meaning your address
• And of course a legitimate unsubscribe option that you adhere to.

Happy Surfing!